Lead Production Designer
I was an early team member at Bezar, the design marketplace, an early stage e-commerce startup focused on empowering emerging designers. I reported directly to CEO and produced and managed upwards of 50 Pop-Up Shops per week (which involved some of the following): designing the homepage and sale page visuals; editing product images; visually merchandising all products on the event page; coordinating all product details, inventory, and copy; and proofing event details once completed and ensured a smooth quality assurance process. Phew that was a mouthful! Things moved fast at Bezar and my main was goal was to keep things to a high standard and on brand no matter what the deadline! I also designed and created all emails, site imagery, and PR collateral to ensure brand consistency. I worked cross-functionally with merchandising, technology, and creative teams to improve onsite experience. I managed Bezar's print on demand business: created processes and procedures, communicated with third-party printers, and formatted imagery.